Internet access wherever you go
TravelBox — is a device that converts the 3G or 4G network into Wi-Fi and allows you to connect up to 5 devices at high speed, providing mobile data to travelers around the world. The challenge was to create a digital brand that would allow this innovative service to be communicated to Peruvian audiences and international travelers visiting Peru.
Concept:
Travel connected
The Internet has become one of the most important and powerful tools in the world. For today's travelers, the ability to be online while traveling through different cities is a constant necessity. Traveling allows them not only to discover new places but also to connect with different cultures, people and experiences. That is why for the brand concept, the following was chosen: "Travel connected", a concept that refers to all types of connections that we have when traveling.
Visual identity
For the identity system, we generated a broader and more vibrant color palette; We choose a font with rounded edges that allows us to communicate ease, flexibility, and organization.
For the website, we designed illustrations with a modern and friendly style that allows the user to understand the equipment rental process in an easy and dynamic way. We believe that the result of the work manages to clearly attract the target audience, and reflect a technological and modern identity that undoubtedly enhances the brand.
I am lucky to have worked with Paulo almost continuously since 2018. There have been multiple projects, both personal and corporate, in which I have been able to witness his natural talent, not only to capture an idea but more importantly to capture it correctly, even improving and enhancing it. There are many professionals in his field who know how to design very well, but there are very few who have the commercial sensitivity of Paulo, which in my opinion allows him to be one step ahead of the rest. I'll never be tired of recommending him, and whenever I have the opportunity, I will not hesitate to work with him on any project that life throws at me. In addition, I also want to highlight his effective communication and leadership skills, which allow him to captivate his audience by transmitting a concept, an idea, a project, etc. at all levels. I put my hands on fire for Paulo, along with my reputation and prestige, wholeheartedly recommending him for any job or project in which he is being considered.
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